Maison Poiray celebrates its 40th anniversary, Happy Birthday!
Offer yourself a "My First" or a "My Preference".
The jewellery and watchmaking company Poiray celebrates its 40th anniversary. Renowned for its watch with interchangeable "Ma Première" straps and its bold collaborations (Hipanema, Hanna Wallmark, Alexandra Margnat and soon Carven), Poiray is innovating with the launch of a collection of interchangeable stone jewellery: "Ma Préférence". An impertinent and offbeat positioning for a resolutely contemporary luxury brand.